Studio Stack

“Studio of One. Built with AI.”

One operator. Owned infrastructure. Claude Code in the build seat.

Who It
Serves

Audience.Founders, small businesses, and personal brands who want a modern web presence they don't have to babysit.
Pricing.Standard builds $1.5K–$5K. Larger scopes priced custom.
Hosting.Bring your own, or recurring on infrastructure I own.

Six-Month
Success

Intake-to-Claude-Code bridge running.Every form submission spins up a staged site plus screenshots in the client's Slack channel inside 30 minutes. I do not touch a keyboard until review.
SEO is its own paid service tier.Sold to existing build clients as an upsell and to new prospects as a standalone audit-to-optimization track. Productized deliverables, not consulting hours.
AI video hero packaged as a $150–$300 add-on.Kie.ai, Seedance, Claude pipeline. Three paying clients minimum.
Hosting fully consolidated onto my own infrastructure.Every client site running on boxes I own end to end.

Where AI
Applies

Site scaffolding and build.Claude Code drives roughly 90 percent of the build work, across WordPress, Elementor, and custom HTML. Design direction and visual QA run through Claude, not manual passes.
Generative media for premium tiers.AI image and video pipelines build hero backgrounds and brand assets in-house. Cuts the videographer line item. Keeps the production value.
SEO and performance audits.Automated PageSpeed runs, schema generation, render-blocking and image-bloat fixes. Audit work that used to bill as consulting. Now repeatable across builds.

Where AI
Stops

Sales and client trust.Proposals, pricing calls, scope conversations. Trust is the moat in solo services. AI cannot sell my work for me.
Production infrastructure.Servers, hosting, DNS, backups. AI helps me write the scripts. It does not run prod. Changes go through tested processes, not agentic loops.
Final pre-launch sign-off.Last-mile judgment on whether a site is ready for a client's name on it. That is liability and taste. I own it.